The Anime Sticker & Miniature Figure Store

Project Overview

The Anime Sticker & Miniature Figure Store is an academic Shopify e-commerce project that showcases a themed storefront selling anime stickers and character miniature figures. The project focuses on building a clear shopping experience (browse → product → cart) while also supporting brand storytelling through About and Blog content.

Key Features & benefits

Product catalog with filters: Collection pages include filters like availability and price to help shoppers narrow results quickly.
Promotions and urgency: “Sale” badges and a countdown timer encourage browsing and faster purchase decisions during promotions
Free-shipping incentive: A free-shipping message (“Free shipping on orders over $200+”) supports higher average order value by encouraging customers to add more items.
Story + community building: The Blog Posts page supports engagement with content such as “Behind the Scenes” and product/feature articles.
Clear support and contact: The contact page provides support details, response-time expectations, business hours, and a contact form for easy help requests.
Email capture: The homepage includes an email subscription section for marketing and repeat visits.

Technologies used

Shopify: Used to build the hosted storefront, manage products/collections, and run the cart/checkout flow.
Shopify theme + theme editor: Used to structure sections such as hero banner, featured products, email signup, and footer/social links.
Shopify apps (store add-ons): A countdown timer feature is present, indicating an app/embedded widget used for promotions.

Key sections

Announcement/utility bar: Displays promotional messaging like free shipping and the countdown timer.
Header navigation: Includes Home, About, Blog Posts, Catalog, and Contact, plus search/account/cart icons.
Hero section: Large banner headline (“The Anime Sticker & Miniature Figure Store”) establishes the brand and theme immediately.
Featured products grid: Homepage showcases sticker products with “Sale” labels and quick “Choose options” buttons.
Promo feature block: “Free Miniature Figure” section highlights a gift-with-purchase style offer with a “Shop The Collection” CTA.
Blog: Visual blog listing supports trust and brand personality with posts and thumbnails.
Contact page: Includes support email, business hours, and a customer contact form.
Footer: Contains social icons and policy links (Privacy policy, Refund policy).

Design process

Plan store structure: Define primary navigation (Home/About/Blog/Catalog/Contact) so visitors can shop and also learn about the brand.
Build the catalog: Create products for stickers and miniature figures, organize them into collections, and enable filters for browsing.
Create promotional strategy: Add sale pricing, a countdown timer, and a free-shipping message to support conversions and campaign-style drops.
Add trust + support: Publish About content for brand story and provide a complete Contact page with clear support expectations.
Test and refine: Check that key actions (browse items, open product options, find policies/contact) are visible and consistent across pages.

Challenges & Solutions

Challenge: Product browsing can feel overwhelming with multiple items and categories.
Solution: Used collection filters (availability, price) and keep product cards consistent with clear pricing and sale badges.
Challenge: Shoppers may hesitate due to shipping cost uncertainty.
Solution: Placed a free-shipping threshold message in the top bar so it’s visible early in the shopping journey.
Challenge: Promotions need to feel time-sensitive without cluttering the UI.
Solution: Used a single countdown timer in the header area so urgency is communicated consistently across pages.

Disclaimer: This website is an academic project created for MTM6231. The Anime Sticker & Miniature Figure Store is a fictional concept created for learning and portfolio purposes, and any products, prices, promotions, checkout, and order transactions shown are for demonstration only.